LIFE SERVICES
a Vibrant Brands company
get a life.
PRIVACY POLICY
Version 1.0 | Effective 1 July 2025
This policy applies to all Life Services and Vibrant Brands platforms, services, and communications.
| Privacy Enquiries | privacy@lifeservicesaustralia.com |
|---|---|
| Operated By | Trustee for the JJTD Watson Family Trust — a Vibrant Brands company |
| ABN | ABN 59 362 641 847 |
| Address | 20/1015 Nudgee Road, Banyo QLD 4014 |
| Website | lifeservicesaustralia.com.au |
Life Services is committed to protecting your personal information and being transparent about how it is handled.
Privacy at a Glance
This is the plain-English summary. The full policy follows. If something here doesn't match the detail below, the full policy governs.
| What we collect | Why we collect it | Who we share it with |
|---|---|---|
| Name, address, contact details | Deliver and schedule services | Service platform providers (e.g. ServiceM8) |
| Payment details (processed by Stripe) | Process payments and direct debits | stripe only — we never store card numbers |
| Property photos and service records | Quality assurance, disputes, marketing (with consent) | Not shared externally except for marketing content |
| Device and usage data from our website and app | Improve services, run advertising | Meta, Google (advertising platforms) |
| SMS and email communications | Service notifications, marketing | Marketing platforms (opt-out available) |
| Local Legends nominations | Deliver community services | Not shared — internal only |
| Job history and account data | Account management, billing | Vibrant Brands group platforms (Life App, etc.) |
Your key rights at a glance
- Access: you can ask to see what we hold about you.
- Correction: you can ask us to fix inaccurate information.
- Deletion: you can ask us to delete your data (subject to legal retention requirements).
- Opt out of marketing: unsubscribe at any time — it won't affect your service.
- Complain: if you're not happy with how we handle your data, contact us first. If unresolved, you can contact the Office of the Australian Information Commissioner (OAIC).
1. Who We Are & Who This Policy Covers
This Privacy Policy is issued by the Trustee for the JJTD Watson Family Trust (ABN 59 362 641 847), trading as Life Services and operating as part of the Vibrant Brands group of businesses. In this policy, "we", "us", and "our" refers to Life Services and the Vibrant Brands group.
This policy applies to personal information we collect from:
- Residential and commercial customers who use Life Services.
- Property managers and real estate agents who engage Life Services on behalf of property owners.
- People who visit our website (lifeservicesaustralia.com.au) or use our customer portal.
- People who use the Life App, where integrated with Life Services.
- People who submit a Local Legends nomination, or who are nominated to receive a complimentary service.
- People who interact with us through social media, email, SMS, or phone.
- Prospective customers who enquire about our services.
This policy does not cover the personal information of our staff or contractors, which is handled separately under our internal employment privacy framework.
2. Legal Framework
Life Services is bound by the Privacy Act 1988 (Cth) and the 13 Australian Privacy Principles (APPs). This policy is written to comply with those obligations.
Our primary operations are in Australia and this policy is written for an Australian audience. We do not currently operate internationally. Where any personal information is transferred to, stored in, or processed in another country (for example, through cloud service providers or marketing platforms with overseas servers), we take steps to ensure it is protected to a standard at least equivalent to the APPs.
Australian Privacy Principles — What They Mean for You
3. What Personal Information We Collect
We only collect information that is reasonably necessary to deliver our services, process payments, and communicate with you. The categories of information we collect depend on how you interact with us.
3.1 Customer Account Information
- Full name
- Residential or business address (service address and billing address)
- Email address
- Phone number (mobile and/or landline)
- Account login credentials for the Customer Portal
- Communication preferences (email, SMS, app notifications)
3.2 Service and Property Information
- Property details relevant to service delivery (gate codes, access notes, pool type, lawn size, pet information, special instructions)
- Service history and job records
- Before-and-after photographs and video of the property taken during service visits
- Scheduling preferences and service window preferences
- Notes and feedback provided after service visits
3.3 Payment and Financial Information
- Bank account details provided for BECS direct debit authorisation (BSB and account number — processed and stored by Stripe; we do not store this information directly)
- Credit or debit card information (processed entirely by Stripe; we do not store card numbers or CVV codes)
- Billing history, invoice records, and transaction receipts
- Payment method type and status
- For Commercial Customers: credit application details, company financial information, and director or guarantor information
3.4 Communications
- Emails, SMS messages, and other written communications between you and Life Services
- Phone call records (note: calls may be recorded for training and quality assurance — you will be notified)
- Customer Portal messages and support tickets
- Reviews, testimonials, and feedback submitted through any channel
3.5 Website and Digital Behaviour
- IP address and approximate location derived from IP
- Device type, browser type, and operating system
- Pages visited, links clicked, and time spent on our website
- Referring website or search query that led you to us
- Cookie data and advertising pixel data (see clause 9 for cookies)
- Customer Portal session data and login activity
3.6 Life App Data
Where you use the Life App in connection with Life Services, we may collect:
- App account details and profile information
- Service bookings made through the app
- Notification preferences and interaction history within the app
- Device identifiers and push notification tokens
Data collected through the Life App is governed by both this policy and the Life App's own privacy terms. Where the Life App is operated as a separate platform, its privacy policy will be published separately.
3.7 Local Legends Nominations
- Name and contact details of the person making the nomination
- Name, address, and circumstances of the person being nominated (limited to what is needed to assess eligibility and deliver the service)
- Photographs, video, and other media captured at the property during the complimentary service (see clause 7.3)
3.8 Social Media and Marketing Interactions
- Information provided when you interact with Life Services on social media platforms (Facebook, Instagram, TikTok, LinkedIn)
- Advertising interaction data from Meta and Google platforms, including pixel events
- Information you provide when entering a competition, promotion, or survey
3.9 Sensitive Information
We do not intentionally collect sensitive information (as defined by the Privacy Act) such as health information, racial or ethnic origin, political opinions, religious beliefs, or biometric data. If you voluntarily share such information with us (for example, by disclosing a health condition relevant to access requirements at your property), we will treat it with additional care and will only use it for the purpose for which it was provided.
4. How We Collect Personal Information
We collect personal information in the following ways:
4.1 Directly From You
- When you sign up for a Life Services plan or request a Once-Off Service
- When you complete a Direct Debit Request form
- When you contact us by phone, email, SMS, or through the Customer Portal
- When you submit a Local Legends nomination form on our website
- When you provide feedback, leave a review, or respond to a survey
- When you sign up for marketing communications
- When you create an account on the Life App
4.2 Automatically
- Through cookies and tracking technologies on our website (see clause 9)
- Through advertising pixels from Meta (Facebook/Instagram) and Google when you interact with our ads
- Through the Life App when you use its features
- Through our scheduling and job management platform (ServiceM8)
4.3 From Third Parties
- From real estate agents or property managers who engage us on behalf of a property owner
- From payment processors (Stripe) in relation to payment status and transaction outcomes
- From advertising platforms (Meta, Google) in the form of campaign and audience performance data
- From referral sources where a third party has provided your details to request a service on your behalf
- From public sources such as property listing websites where relevant to service delivery
Where we collect your information from a third party, we will take reasonable steps to ensure that you are aware that we hold your information and how we use it, at the first reasonable opportunity.
5. How We Use Your Personal Information
We use personal information only for the purposes for which it was collected, or for closely related purposes that you would reasonably expect. Our primary uses are:
5.1 Delivering and Managing Services
- Scheduling and delivering services at your property
- Managing your subscription plan, bookings, and account
- Processing payments, issuing invoices, and managing billing
- Communicating with you about your scheduled services, including SMS notifications when staff are en route
- Managing cancellations, complaints, and refunds
- Assessing and delivering Local Legends complimentary services
5.2 Quality Assurance and Dispute Resolution
- Reviewing before-and-after photographs to verify service quality
- Using service records and photographic evidence to resolve disputes
- Training staff using anonymised service data and records
- Assessing and responding to complaints
5.3 Safety and Fraud Prevention
- Identifying and preventing fraudulent account activity, false claims, and financial misconduct
- Tracking accounts to identify attempts to circumvent payment obligations (see Fair Go Policy clause 15)
- Complying with obligations under the Work Health and Safety Act 2011 (Qld) and other safety legislation
- Reporting to Queensland Police where required or where fraud or misconduct has occurred
5.4 Marketing and Communications
- Sending you service reminders, account updates, and operational communications (you cannot opt out of these as they are necessary for service delivery)
- Sending you marketing communications about Life Services products, promotions, and offers (you can opt out at any time)
- Sending you marketing communications from other Vibrant Brands group businesses and their partners (as consented to under the Fair Go Policy clause 18 — you can opt out at any time)
- Running targeted advertising campaigns on Meta (Facebook/Instagram) and Google using your contact details and behavioural data
- Creating and publishing content, testimonials, and case studies (with your consent)
5.5 Business Operations and Legal Obligations
- Maintaining accurate financial and business records
- Meeting tax, regulatory, and legal reporting obligations
- Enforcing our Fair Go Policy and pursuing debt recovery
- Assessing and managing business risk
- Conducting internal audits, analytics, and business improvement activities
- If we sell or restructure the business, to facilitate due diligence and transfer of operations
5.6 Media and Content Creation
- Property and service photographs and video taken during service visits may be used in Life Services' marketing materials, social media, website, and advertising — subject to the consent terms in clause 7
- Local Legends service footage and photographs are used for media purposes under the terms in clause 7.3
6. Who We Share Your Information With
We do not sell your personal information. We only share it with third parties as described below.
6.1 Service Delivery Partners
| Third Party | Purpose | Location |
|---|---|---|
| ServiceM8 | Job scheduling, service management, and customer records | Australia |
| Stripe | Payment processing, direct debit, BECS debit authority | Australia / USA (Stripe infrastructure) |
| SMS Platform (e.g. Twilio or equivalent) | Service notifications and operational SMS messages | Australia / USA |
| Life App Platform | Service bookings and account integration where applicable | Australia |
6.2 Marketing and Advertising Platforms
| Third Party | Purpose | Location |
|---|---|---|
| Meta (Facebook / Instagram) | Targeted advertising, retargeting, campaign management | USA (data processed internationally) |
| Google Ads / Google Analytics | Search advertising, website analytics, retargeting | USA (data processed internationally) |
| TikTok (where applicable) | Social media advertising and organic content | USA / international |
| Email Marketing Platform (e.g. Go HighLevel or equivalent) | Email and SMS marketing campaigns | USA (data processed internationally) |
6.3 Vibrant Brands Group
As part of the Vibrant Brands group, Life Services may share your information with other businesses in the group — such as the Life App — for the following purposes:
- Integrating your Life Services account with the Life App platform
- Sending you cross-promotional marketing from Vibrant Brands businesses and partners (as consented in the Fair Go Policy)
- Group-level business reporting and analytics (using aggregated or de-identified data where possible)
6.4 Professional and Legal Advisors
We may share your information with our accountants, solicitors, debt collection agencies, and other professional advisors where necessary to manage our legal and financial obligations. This includes sharing information relevant to debt recovery, fraud investigations, and legal proceedings.
6.5 Law Enforcement and Regulators
We will disclose personal information to Queensland Police, the Australian Taxation Office, or other regulatory bodies where required by law, court order, or warrant. We may also proactively report fraud, financial misconduct, or theft of services to Queensland Police in accordance with the Fair Go Policy.
6.6 Business Sale or Transfer
If Life Services or the Vibrant Brands group is sold, merged, or restructured, your personal information may be transferred to the new owner or merged entity as part of that transaction. We will take reasonable steps to ensure the new entity is bound by equivalent privacy obligations.
6.7 Overseas Disclosure
Some of the third-party platforms we use (particularly Meta, Google, and marketing automation platforms) store and process data on servers located in the United States and potentially other countries. By using our services, you consent to your information being handled in those jurisdictions.
We take reasonable steps to ensure these platforms maintain appropriate data protection standards. Where we cannot ensure an equivalent level of protection, we will not disclose your information overseas without your consent.
7. Photography, Video & Media
7.1 Standard Service Photography
Life Services staff photograph properties before and after each service visit. This is done for:
- Quality assurance — to verify the standard of work delivered
- Dispute resolution — as evidence if a service quality dispute arises
- Training — to train and assess staff performance (using anonymised or blurred identifiers where possible)
These photographs are stored internally and are not published publicly without your separate consent. They are retained for a minimum of 12 months from the date of the relevant service.
7.2 Marketing Content — Customer Properties
Where Life Services wishes to use photographs or video of your property for marketing purposes (including on our website, social media, or in advertising), we will seek your separate written consent before doing so. This consent is separate from the service agreement and can be withdrawn at any time.
Photographs that do not contain identifying information (such as close-ups of grass, garden beds, or pool water) may be used in general marketing without individual consent, as they are not capable of identifying you or your property.
7.3 Local Legends Program — Media Consent
Recipients of a Life Services Local Legends complimentary service provide full and unrestricted media consent in exchange for the free service. This consent is set out in the Fair Go Policy (clause 19.3) and covers:
- Photography, filming, and recording of the property and service — before, during, and after.
- Publication and use of that content across all media channels without restriction.
- No identifiable personal information (full name, street number, phone number) is published without specific additional consent.
- Recipients may decline personal filming — this does not affect consent for property and service content.
- Recipients have no editorial rights over published content. Life Services has sole editorial discretion.
Nomination information submitted by third parties on behalf of a nominee is treated as confidential and is not published. The nominee's personal details are used only to assess eligibility and deliver the service.
8. How We Protect Your Information
We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access, modification, or disclosure. Our security measures include:
- Encrypted storage of customer account data on our service platforms
- HTTPS encryption across our website and customer portal
- Restricted access controls — only staff who need access to your data to perform their role can access it
- Payment data is handled entirely by Stripe, which holds PCI-DSS Level 1 certification — the highest level of payment security
- BECS direct debit details are submitted to and stored by Stripe — we do not retain BSB or account numbers on our own systems
- Staff training on data handling, confidentiality, and privacy obligations
- Contractual obligations on all third-party service providers to maintain appropriate security standards
No system is entirely secure. If you have concerns about the security of your information, please contact us. If we become aware of a data breach that is likely to result in serious harm, we will notify you and the Office of the Australian Information Commissioner (OAIC) in accordance with our obligations under the Notifiable Data Breaches scheme.
9. Cookies & Tracking Technologies
Our website uses cookies and similar tracking technologies. Cookies are small text files stored on your device when you visit our website. We use them to make our website work properly and to understand how it's being used.
9.1 Types of Cookies We Use
| Cookie Type | Purpose | Can you opt out? |
|---|---|---|
| Essential / Functional | Required for the website and customer portal to work (login sessions, shopping cart, etc.) | No — these are necessary for the site to function |
| Analytics | Help us understand how visitors use our website (e.g. Google Analytics) | Yes — via cookie settings or browser settings |
| Advertising / Retargeting | Allow Meta and Google to show you relevant ads after visiting our site (Facebook Pixel, Google Ads tag) | Yes — via cookie settings or platform ad settings |
| Marketing Personalisation | Used to personalise website content and offers based on your behaviour | Yes — via cookie settings |
9.2 Managing Cookies
You can manage or disable cookies through your browser settings. Disabling essential cookies may affect the functionality of our website and customer portal. For advertising cookies, you can also opt out through:
- Meta's Ad Settings at facebook.com/ads/settings
- Google's Ad Settings at adssettings.google.com
- Your device's privacy settings
We will add a cookie consent banner to our website in accordance with best practice. Until that is in place, using our website constitutes acceptance of the cookie practices described in this clause.
10. Direct Marketing
We send marketing communications by email and SMS. By becoming a Life Services customer, you consent to receiving:
- Operational communications about your services, account, invoices, and bookings — you cannot opt out of these as they are necessary for service delivery.
- Marketing communications about Life Services promotions, new services, and special offers.
- Cross-promotional communications from other Vibrant Brands businesses and their partners (as set out in the Fair Go Policy, clause 18).
You can opt out of marketing communications at any time by:
- Clicking the unsubscribe link in any marketing email
- Replying STOP to any marketing SMS
- Emailing us at privacy@lifeservicesaustralia.com
- Updating your preferences in the Customer Portal
Opting out of marketing does not cancel your service agreement or affect delivery of operational communications. We process opt-out requests within 5 Business Days.
We comply with the Spam Act 2003 (Cth). We will not send marketing communications to you after you have opted out.
11. How Long We Keep Your Information
We retain personal information for as long as it is needed for the purpose for which it was collected, or as required by law. The following retention periods apply as a guide:
| Information Type | Retention Period | Reason |
|---|---|---|
| Customer account information | 7 years from last service or account closure | Tax law, financial records, and legal obligations |
| Service records and job history | 7 years from date of service | Financial records and potential dispute resolution |
| Property photographs (QA and dispute) | Minimum 12 months from date of service | Dispute resolution and quality assurance |
| Property photographs (marketing, with consent) | Until consent is withdrawn or account is closed | Marketing purposes |
| Payment records and invoices | 7 years | Australian tax law (ATO requirements) |
| BECS direct debit authority records | 7 years from date of last debit | AusPayNet BECS rules and financial records |
| Communication and correspondence records | 3 years from last communication | Dispute resolution and legal compliance |
| Debt and financial misconduct records | 7 years from resolution | Legal proceedings and fraud prevention |
| Local Legends nomination data | 2 years from date of service | Internal records |
| Local Legends media content | Indefinitely (subject to consent withdrawal rights) | Marketing — ongoing use of content |
| Website analytics and cookie data | As per platform settings (typically 12–26 months) | Analytics and advertising |
When personal information is no longer required and we are not legally obligated to retain it, we will take reasonable steps to destroy or de-identify it securely.
12. Your Rights
Under the Privacy Act 1988 (Cth) and the Australian Privacy Principles, you have the following rights in relation to your personal information:
12.1 Right of Access
You have the right to ask us what personal information we hold about you and to receive a copy of it. To make an access request, email privacy@lifeservicesaustralia.com. We will respond within 30 days. We may ask you to verify your identity before providing access. Access is provided free of charge in most circumstances.
12.2 Right of Correction
If you believe any information we hold about you is inaccurate, out of date, incomplete, irrelevant, or misleading, you can ask us to correct it. We will take reasonable steps to correct the information promptly. If we do not agree that the information requires correction, we will tell you why and note your request.
12.3 Right of Deletion
You can ask us to delete your personal information. We will consider your request and delete information where we are not legally required to retain it. We may be required to retain certain information (such as financial records and tax documents) for 7 years under Australian law. We will tell you if we are unable to delete information and why.
12.4 Right to Opt Out of Marketing
You have the right to opt out of direct marketing communications at any time. See clause 10 for how to opt out.
12.5 Right to Complain
If you believe we have breached the Australian Privacy Principles, you have the right to:
- Make a complaint to us directly: privacy@lifeservicesaustralia.com. We will acknowledge your complaint within 5 Business Days and aim to resolve it within 30 days.
- If you are not satisfied with our response, you can make a complaint to the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au or by calling 1300 363 992.
13. Children's Privacy
Our services are directed at adults. We do not knowingly collect personal information from children under the age of 16 without parental or guardian consent. If you believe we have inadvertently collected information from a child, please contact us and we will delete it promptly.
The Life App may include features designed for family use, including child profiles within a family account. Where a parent or guardian creates a profile for a child, the parent or guardian is responsible for the information provided and consents to its collection on behalf of the child. A separate Life App privacy notice will be published covering this in detail.
14. Data Breaches
We take data security seriously. Despite our best efforts, no system is completely secure.
Under the Notifiable Data Breaches (NDB) scheme (Part IIIC of the Privacy Act), if we become aware of a data breach that is likely to result in serious harm to any individual whose data is affected, we are required to:
- Contain the breach and assess the risk of serious harm.
- Notify the OAIC as soon as practicable
- Notify the affected individuals (or, if that is not reasonably practicable, publish a public notification).
If you believe your information may have been compromised, please contact us immediately at privacy@lifeservicesaustralia.com.
15. Third-Party Websites & Links
Our website and communications may contain links to third-party websites, including our social media profiles (Facebook, Instagram, TikTok, LinkedIn) and partner websites. These sites have their own privacy policies, which we do not control. We encourage you to read the privacy policy of any third- party website you visit. This policy does not cover information collected by third-party websites.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The current version is always published at lifeservicesaustralia.com.au/privacy. The version number and effective date are shown on the cover and in the footer of every page.
Where a change is material — for example, a new category of data collection or a new disclosure to a third party — we will notify you by email before the change takes effect. Continued use of our services after the effective date of a change constitutes acceptance of the updated policy.
17. Contact Us — Privacy Enquiries
For all privacy-related enquiries, access requests, correction requests, and complaints, please contact us:
Life Services — Privacy Officer
- Email: privacy@lifeservicesaustralia.com
- Website: lifeservicesaustralia.com.au
- Mail: 20/1015 Nudgee Road, Banyo QLD 4014
We will acknowledge all privacy enquiries within 5 Business Days.
Office of the Australian Information Commissioner (OAIC)
oaic.gov.au | 1300 363 992 | GPO Box 5218, Sydney NSW 2001
Contact the OAIC if you are not satisfied with our handling of a privacy complaint.
AMENDMENT LOG
A record of all material changes to this Privacy Policy. Maintained by Life Services.
| Version | Effective Date | Sections | Summary of Change |
|---|---|---|---|
| 1.0 | 1 July 2025 | All | Initial publication. |
Life Services — Privacy Policy | Version 1.0 | Effective 1 July 2025
Trustee for the JJTD Watson Family Trust (ABN 59 362 641 847) | 20/1015 Nudgee Road, Banyo QLD 4014 | privacy@lifeservicesaustralia.com | lifeservicesaustralia.com.au